Meet the Team

Marketing Radar was founded in the UK in 2002 and our talented team includes account directors, technical developers, database developers, email design and creation, reporting and campaign support specialists.

Chris
Managing Director

Data is Chris’s speciality, he has an innate understanding of it, and more importantly – what can be discovered and leveraged within it. His talents have been a big factor in Marketing Radar successfully implementing tailored solutions, often on very tight timescales, for some of the biggest players in the travel sector.

As an MD, Chris has brought a forward-thinking approach, and a determination to see through his ideals. Chris adores the travel sector, for the people as much as the places!

There’s no place Chris would rather be than with his family.

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Deb
Director and Founder

Deb loves nothing more than making a business case to the board of blue-chip companies, for an initiative that goes on to deliver substantial payback. Despite being regarded as a direct marketing industry guru, and frequently called upon for speaking engagements and judging panels, she still very much involved in client programmes, from strategic planning to campaign delivery.

With a client-side background that includes the Nationwide Building Society, HSBC and a long stint at Thomson Holidays, Deb can successfully balance the practical constraints and data management necessities when offering a solution. As a co-director of Marketing Radar Deb has, over the last 10 years, has concentrated her energies on travel sector companies and improving their use of customer data to drive the business.

In winter you’ll discover Deb on the slopes of her favourite skiing resorts and by summer she can be found at various festivals, dressing the part, and enjoying music into the early hours.

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Ray
Director and Founder

A former Head of Marketing Technology at Thomson Holidays, where he delivered the database marketing capability to support Thomson’s sophisticated relationship marketing strategy, Ray is a co-director of Marketing Radar. The same enthusiasm for new challenges remains today.

Ray’s past also includes developing CRM strategies, delivering database solutions (both in-house and bureau) and provided marketing data analysis for blue-chip clients such as Nissan, Hilton, Diageo and Motorola. Currently, Ray can be found engrossed in travel sector marketing, especially working on the deployment of Radar for clients and developing new modules to deliver an ever-improving Single Customer View.

It would make Ray extremely happy if there were more opportunities to visit the bright lights, glamorous hotels, and colourful nightlife of Las Vegas.

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Michelle
Head of Client Services

Michelle has spent over 25 years working in travel in the UK, working in and leading, award-winning marketing teams. She has also been a client of Radar on multiple occasions. Michelle joined the team in late 2021 and brings with her a wealth of knowledge and experience, not only working with Radar technology as a client, but also a lifetime of tour operator experience in travel businesses including, HF Holidays, Collette Travel, Wendy Wu Travel, Explore, Inghams, First Choice and Direct Holidays.

Michelle spends most of her spare time either running around after her two daughters, open water swimming, competing in slightly warmer water indoors- where she has qualified for the 2022 British Masters Swimming Championships, or stretching her legs walking in the hills around the UK.

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Judy

Our Company Secretary, Judy has also been our Office Manager since Radar’s early days. Keeping the company machine well-oiled and running efficiently is no small task for a totally remote business but nothing defeats Judy from organising invoicing, team meetings and all important socials to chasing Deb’s expenses.

To escape the Radar team, Judy likes nothing more than a vin chaud or two after skiing down a mountain.

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Alex

After 15 years of developing websites and content management systems for small businesses in Mid Wales, Alex decided it was time to move on to bigger and better things. He brought his expertise in all things HTML and CSS to Radar where he has been set to work on email templates, responsive Widgets, and data capture forms. Alex has a thirst for coding knowledge and is always excited to learn new methods and techniques. When he isn’t crafting websites, he spreads his spare time between designing video games and spending time with his wife and their two little rascals.

Not a fan of a fast-paced lifestyle, Alex leans more towards quiet family holidays on the Devonshire coast than jetting around the world.

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Darren

Darren is a Microsoft Certified SQL Server Developer, with many years’ experience of SQL Server from version 2000 to 2016. He has working experience of querying databases, creating databases, creating SSRS reports, creating ETL packages and creating business dashboards.

He can be found in his spare time walking, holidaying in Seahouses/Bamburgh or Edinburgh and coding in Python/Linux on Raspberry Pi’s. He has been interested in Astronomy since childhood. Keen motorcyclist with a Honda CBF600 at present.

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Dave

Dave brings a sharp commercial edge to our advice on strategy and operational effectiveness with his passion for sustainable and measurable business benefit. He also has a wealth of commercial, client-side experience, not only from the UK and Europe but also the Middle East and the USA. His CV includes twelve years as CEO of European Operations for Acxiom – the global leader in the provision of Data and Data Management Services for marketing.

VisitEngland would approve. Dave’s favourite place is the beautiful Bantham Beach in South Devon, set in spectacular countryside and holding many happy memories of his childhood.

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Maxx

Maxx is our sublime Systems Architect. Working from his Welsh stronghold, his holy grail is to develop the most excellent Campaign Management and Reporting tool the world has ever seen. We may be prejudiced but we believe he may have succeeded. When he is not working Maxx even manages to find time to design computer games such is his creative genius. As well as his family and pets Maxx loves long walks in the park, sunsets, and all things Japanese and of course Welsh.

His favourite place is Tokyo for the infinite variety of all its districts.

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Phil

Fourteen years ago, Phil decided to turn his back on programming at a nuclear power station for a career where greater accuracy was required – in CRM. Goodbye to C++ and Fortran and hello to building databases in DataEase, MS Access and more recently an upgrade to SQL Server.

A dedicated programmer needs time to chill. Notwithstanding the highs and lows of following Liverpool FC, Phil likes to relax in the Yorkshire Dales or escape to Florida. A two-week road trip driving around every corner of the state from the Florida Keys and the Everglades to Cape Canaveral and Miami is the dream.

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Chris

Since graduating as a mature student Chris has 16 years of experience in software and database development in the logistics and manufacturing fields. Before returning to further education Chris gained plenty of ‘shop floor’ experience in many industries including hosiery, construction, injection moulding, warehousing, and mechanical engineering.
When he’s not out walking the dogs with his partner Chris spends his leisure time tinkering with motorcycles, playing guitar (badly) and building guitar effects pedals and amplifiers.
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Dale

The newest and youngest member of the team, Dale is a Junior Developer who is eager to learn and progress and has already contributed a great amount to the LMT project. Dale spends most of his spare time running around after his 3 children but likes to spend time with the Wife… and game a little bit when he gets a chance. He likes to listen to metal/upbeat music and dabbles in all things considered nerdy.
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Daniel

Daniel’s ‘dance with data’ started over 25 years ago in pharmaceutical analytics and hasn’t stopped since. In 2020 he joined Radar having spent the last two decades in data wrangling, marketing analytics, business information, and the design and management of databases.

Now, as an enthusiastic member of the Radar family, he draws upon his experience to assist in the management and development of their innovative offerings.

Outside of work – and with the belief that spare time is something that happens to other people – Daniel is largely occupied with the joys and delights of bringing up a feisty two-year-old with his wife. On the odd occasion when he does have moment or two to himself, he’ll generally be found doing something geeky, techy, or sci-fi-ey (if there is such a thing). He’s at his happiest though when he’s outside in the great outdoors with his family, playing, exploring, and braving the elements.

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Mike

Panos

Panos is a talented, experienced Email Developer with over a decade in the industry.  He creates, builds and maintains beautiful and sophisticated emails for Radar’s clients using HTML, CSS and Ampscript, among others.  No mean feat considering the plethora of different ISPs and how they all present emails slightly differently.

He is also highly proficient at using all the main email broadcast tools and often helps our clients to get their emails working properly when they are having difficulties themselves.  He is passionate about his job and is always interested in learning new techniques and finding ways to make our clients’ emails look (and perform) even better.

Panos is a long-term resident of London where he enjoys playing basketball, outdoor activities and going to the pub with his friends.  He also pays regular visits to his friends and family in his homeland of Thessaloniki in Greece.  A call to Panos often starts with, ‘Where are you?’!

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