Aviation Specialists

Regional Airlines
Marketing Solutions

Fly smarter with data-driven personalisation. Connect flight bookings with destination content, manage schedule changes, and maximise yield.

Explore Features

Built for Aviation Operations

Flight-Based Segmentation

Target by route, frequency, cabin class, and booking patterns for precise airline marketing.

Schedule Change Management

Proactive communications for schedule updates, cancellations, and rebooking options.

Ancillary Sales

Baggage, seat selection, lounge access, and car hire upsells based on traveller profiles.

Drive More Direct Bookings

Turn browsers into bookers with data-driven prospecting and abandoned booking recovery.

Abandoned Booking Recovery

Detect incomplete reservations and automatically trigger personalised follow-up emails or SMS with urgency messaging and limited-time fare incentives.

AI-Powered Prospecting

Identify high-intent lookalike audiences from your best passengers and target them with route-specific campaigns across email, SMS, and paid social.

Seasonal Campaign Automation

Launch route launches, flash fares, and holiday-period campaigns automatically using pre-built aviation templates and dynamic content blocks.

Maximise Pre-Departure Ancillary Revenue

The booking-to-departure window is your highest-intent marketing channel. Marketing Radar automates a precision-timed upsell sequence that grows ancillary revenue before passengers even reach the airport.

  • 90 days out: Seat selection, extra legroom, and priority boarding offers.
  • 60 days out: Checked baggage, lounge access, and fast-track security.
  • 30 days out: Car hire, destination transfers, and travel insurance.
  • 7 days out: Last-minute upgrades, pet travel, and in-flight meal pre-orders.

Pre-Departure Upsell Timeline

90

Seats & Priority Boarding

Extra legroom & preferred rows

60

Baggage & Lounge Access

Checked bags & airport lounges

30

Car Hire & Transfers

Rental cars & destination transport

7

Upgrades, Pets & Meals

Last-minute cabin upgrades

Aviation-Specific Segmentation

Segment passengers with travel intelligence that generic CRMs cannot replicate.

Route & Destination

Target by origin, destination, stopover preferences, and seasonal route popularity for hyper-relevant pre-flight content.

Cabin Class & Frequency

Recognise economy regulars, business commuters, and first-class leisure travellers to tailor ancillary recommendations.

Traveller Composition

Distinguish solo business flyers, couples, families, and group bookings to personalise seat and service suggestions.

Behavioural Signals

Segment by website behaviour, email engagement, upgrade interest clicks, and historical ancillary spend.

Dynamic Customer Journeys

Automated, multi-channel journeys that adapt to each passenger's booking stage and travel preferences.

Booking Confirmation

Instant personalised welcome with countdown, itinerary summary, and first upsell opportunity.

Pre-Departure Upsell

Timed seat upgrades, baggage, lounge, and car hire offers triggered by departure date proximity.

Travel Day Engagement

Digital concierge via SMS and app push: check-in reminders, gate updates, and delay notifications.

Post-Trip Follow-Up

Thank-you messages, review requests, lost-item support, and early-bird rebooking invitations.

Repeat Business & Loyalty

Your best future passengers are your past passengers. Marketing Radar automates loyalty recognition and rebooking journeys that turn one-time flyers into lifelong brand advocates.

  • Past Guest Recognition

    Automatically identify returning passengers and reference their route history, preferences, and loyalty status in every communication.

  • Loyalty Programme Integration

    Sync miles balances, tier progress, and reward eligibility into emails and SMS to drive programme engagement and redemption.

  • Rebooking Window Automation

    Trigger "book your next trip" campaigns the moment passengers return home, when travel memories are strongest and intent is highest.

  • Win-Back Campaigns

    Re-engage lapsed flyers with personalised "we miss you" offers, new route announcements, and exclusive return-traveller incentives.

Loyalty Performance

Repeat Passenger Rate +22%
Loyalty Programme Engagement +35%
Rebooking Conversion (0-90 days) 18%
Win-Back Reactivation 12%
35%
Ancillary Revenue Lift
25%
Direct Booking Increase
3x
Repeat Guest Rate
6-12
Week Implementation

Ready for Takeoff?

See how aviation-specific journeys and upsells can transform your passenger revenue.

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